With increasing in mobile devices and number of searches from mobile devices search-engine gaint Google decided to change their seaching algorithm. Google decided to give more priority to mobile search than the desktop search.
Previously, it was reported that company will going to create entirely different mobie index for searching. But, now company had confirmed that they will use same index for searching. With this changes, Google will rank the page depending upon mobile based content.
This change in searching is very useful for user but not for the developers. As Google give priority to mobile sites the desktop websites who earned high ranking now have to loose their position and will come down in ranking.
As told by Google project manager, Doantam Phan said,"Although our search will continue to be single index pf website and apps our algorithm will primarily use mobile version of site's content to rank pages to understand structured data, and to show snippet from those pages in our result. "
According to Phan it will take some time to implement this change. Google have given some suggestions for developers to make few changes to website:
● make sure to structured markup for both mobile and desktop version of sites.
● use the txt testing tool to verify that your mobile version is accessible to Googlebot.
● sites need not to make change in their canonical links.
● make sure to structured markup for both mobile and desktop version of sites.
● use the txt testing tool to verify that your mobile version is accessible to Googlebot.
● sites need not to make change in their canonical links.
No comments:
Post a Comment